It is rumored that Qualcomm will lower the price of mobile phone SoC next year

According to industry sources, Qualcomm may lower the prices of mid-range and entry-level Snapdragon mobile phone processors, including the 400 and 600 series, in 2023.

According to Taiwan media "Digital Times", sources said that the short-term purpose of the price cut is most likely to reduce inventory, but industry insiders worry that this may be the beginning of a price war for mid-range and entry-level mobile phone SoCs.

"Whether Qualcomm's move will trigger a price war is unclear. In any case, slowing demand in the mid-range and entry-level handset market and general price sensitivity increase the possibility of future handset brands pushing Qualcomm and MediaTek to cut prices," the source said. .

According to a report released by market research agency Strategy Analytics, global smartphone shipments will drop by 10% year-on-year in 2022. The downward trajectory will continue until 2023, but the annual growth rate will improve to -5%. Global smartphone shipments will be at their lowest level since 2014. This is a very difficult time for the industry as a whole.

In addition, Bank of America is also conservatively looking at the smartphone industry. The agency believes that the industry chain is in the process of destocking terminal products. The number of days of smartphone inventory will peak in Q1 to Q2 next year, reaching 3.2 months, and may continue to Q3. At the level of 3.1 months, the relevant supply chain will find it difficult to get rid of operational pressure in the first half of next year.