On January 10th, STMicroelectronics (ST), a prominent semiconductor manufacturer, declared a strategic reorganization through its official channels. The company is undergoing a transformation from three distinct product divisions to two, with the aim of elevating innovation, efficiency, and hastening product development timelines. The implementation of this new organizational structure is slated for February 5, 2024.
The two newly defined product departments are as follows:
1. Analog, Power, Discrete, MEMS, and Sensors Department (APMS), under the leadership of Marco Cassis, ST's President and Executive Committee Member.
2. Microcontrollers, Digital Integrated Circuits, and RF Products Department (MDRF), led by Remi El Ouazzane, ST's President and Executive Committee Member.
Within the APMS product group, it encompasses ST's analog products, including automotive intelligent power solutions; ST Power & Discrete product lines, encompassing silicon carbide products; and MEMS and sensors. APMS is further categorized into two reportable submarkets: Analog Products, MEMS, and Sensors (AM&S); Power and Discrete Products (P&D).
The MDRF product department covers ST's digital ICs and microcontrollers, including those designed for automotive applications; RF, ADAS, and information entertainment ICs. MDRF comprises two reportable segments: Microcontrollers (MCU) and Digital Integrated Circuits and RF Products (D&RF).
Simultaneously, Marco Monti, the former head of the Automotive Products and Discrete Devices Product Group, will be departing from the company.
In tandem with this structural change, ST will implement a new application marketing organization segmented by end markets across all regions. The targeted end markets include Automotive; Industrial Power and Energy; Industrial Automation, IoT, and Artificial Intelligence; Consumer Electronics; and Communication Equipment and Computer Peripheral Devices. This strategic move aims to offer ST customers comprehensive end-to-end system solutions, leveraging the company's extensive product and technology portfolio.